Problem Statement
- Client was looking for a MDM solution to create a golden record.
- Evolve product strategies to be more targeted by gaining a deeper understanding of customers behaviors and market conditions.
- Reduce technical debt and consolidate tools/technologies.
Solution Overview
- Mastered data are processed and managed with the help of Informatica tools and Applications.
- Oracle used an as MDM database
- Informatica PC used an ETL tool
- E360 and Provisioning tools to handle Data Stewardships and Workflow management
- Tech stack – Informatica PC and Informatica MDM for better interaction with each other
- Compared to Talend MDM, requirements related to UI were easily fulfilled by using Informatica product
Outcomes
- Customer data platform to gather data from multiple sources and create the 360 degree view .
- Data Steward capabilities were provided to approve/correct the records while In legacy, these were either manually performed or not performed.
- Easy on-boarding of new data sources and Easy to move data from Base Objects to MDS and have golden record.
